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A fashion show is an event put on by a fashion designer. It is to show his or her new line of clothing. Often these are held during Fashion week. Fashion shows debuts every season. There are the Spring/Summer and the Fall/Winter seasons. This is where the latest fashion trends are made. The two most influential fashion weeks are Paris Fashion Week and New York Fashion week. Both are semiannual events. Also the Milan and London are of global importance.
In a typical fashion show, models walk the catwalk dressed in the clothing created by the designer. Occasionally, fashion shows take the form of installations. This is where the models will pose standing or sitting to show the clothing.The order in which each model walks out wearing a specific outfit is usually planned.
What Is The Purpose Of A Fashion Show?
IT’S ALL ABOUT ART, PUBLICITY AND PRESTIGE
You’ve probably heard the saying that “fashion is art.” And that is no more a truism than at a fashion show.
Fashion shows are not events that designers use to showcase what you’ll be able to buy in stores the very next day.
(N.B. However, as the nature and purpose of Fashion Week continues to evolve, there has been more talk of taking runway collections straight to market and even being able to “shop the runway“.)
Instead, a fashion show is a chance for a designer to show off a particular aesthetic, a particular mood, a particular feel or point of view. As a result, fashion shows can tend to be more conceptual and focused on a higher level idea.
A lot of the designs you see during runway shows are really a form of wearable art that’s focused on beauty (for beauty’s sake), innovation and not so much functionality. The designs that do make it into stores are often toned-down versions of what you see on the runway.
If fashion shows sometimes have a reputation for being shocking, that’s because of one of their other main purposes: publicity.